Doctor's Choice expands nationally
For Dr. Johnny Luo, the president of the startup Rhode Island firm, Doctors Choice, the potential target audience for his products and services is huge: anyone who is turning 65 and is attempting to figure out what Medicare plan will be the right fit.
With some 10,000 Baby Boomers turning 65 every day, the aging demographics offer a promising opportunity for the firm to scale up to a regional and national market.
To read Dr. Luo's interview in its' entirety, please visit: http://newsletter.convergenceri.com/stories/How-best-to-scale-up-to-compete-in-a-national-market-that-is-the-question,2445.